Challenges that await you:
- Develop and execute strategic Google Ads campaigns across various platforms including classical search, PMAX, and UAC
- Optimize campaigns regularly to improve performance metrics such as CAC
- Conduct keyword research, ad copywriting, and A/B testing to maximize campaign effectiveness
- Monitor and analyze campaign performance using Google Analytics and other relevant tools to identify opportunities for improvement
- Collaborate with cross-functional teams including design, data analytics and SEO to leverage synergies for sustained, profitable growth
- Stay up-to-date with industry trends, Google algorithm updates, and best practices to ensure compliance and maximize results
- Provide insights and recommendations based on data analysis to improve overall digital marketing strategies
- Continuously optimize landing pages and ad creatives to improve user experience and drive conversions
- Take ownership of budgets, pacing, and forecasting to ensure efficient allocation of resources
What makes you a great fit:
- Mastery of classical search, PMAX, and UAC within Google Ads platform
- Proven track record of successfully managing and optimizing Google Ads campaigns
- Deep understanding of the Google Official Manual
- Experience managing SEO/SEM synergies for sustained, profitable growth
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions
- Results-driven mindset with a focus on both business metrics and acquisition optimization
We are seeking a highly skilled and motivated person to join our dynamic digital acquisition team.
As a Google Ads Specialist, you will be responsible for managing and optimizing our Google Ads campaigns to drive quality traffic and conversions for our products/services.
As a Google Ads Specialist, you will be responsible for managing and optimizing our Google Ads campaigns to drive quality traffic and conversions for our products/services.
Our ways of working:
- Innovative Spirit: A commitment to creativity and groundbreaking solutions
- Honest Feedback: valuing open, transparent communication
- Supportive Team: a strong, collaborative community
- Celebrating Achievements: recognizing our wins together
- High-Tech Environment: a team full of smart and revolutionary people who date to challenge the status quo of incumbent finances
Our benefits:
- Relocation support to Cyprus with full visa & permit support to the employee and family
- Flexible work from one of our offices or remote
- Healthcare Coverage
- Education Budget: Language lessons, professional training and certifications
- Wellness Budget: Mental health and fitness activity reimbursements
- Vacation policy: 20 days of annual leave and paid sick leave
We usually respond within a week
We Are Hiring!
If you know someone who would be a perfect fit with us, please send us an e-mail with CV.
About Plata
PLATA is a digital financial services and technology company that aims to become the primary financial relationship of Mexican consumers and to reward their financial life through inclusion, simplicity, convenience, trust, and security.
We are a fintech team with extensive experience in the Russian market. Most of the starting team is ex-Tinkoff people who believe in the idea and plan to make a cool new product in the global market.
Visit our website.
We are a fintech team with extensive experience in the Russian market. Most of the starting team is ex-Tinkoff people who believe in the idea and plan to make a cool new product in the global market.
Visit our website.
Apply for this role
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Tecnologías Diffiere, S.A.P.I. de C.V., Mariano Escobedo 476, First Floor, Anzures, Miguel Hidalgo, 11590, Mexico City
+52 55 9990 8880
+52 55 9990 8880
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Tecnologías Diffiere, S.A.P.I de C.V., Mariano Escobedo 476, floor 1, office 103, Anzures, Miguel Hidalgo, 11590, Mexico City